Maximize your Brand Management Potential
Maximize your brand management potential to increase sales, customer loyalty, employee satisfaction, and overall business value.
INGESTING & STORING
A home for all of your branded assets
- Upload, store, organize and share unlimited files from one secure location
- Internal and external users (with set permissions) can quickly and reliably add assets
- Every file type welcome here
Multiple File Format Support
Media comes in all shapes and sizes, file types and formats. Brandfolder supports all file formats, including: images, video, audio and documents in a wide array of file types.
Everything Stored Securely
The security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and maintain Brandfolder and we've implemented multiple levels of security to protect and backup your files.
Easy Bulky Upload with Drag & Drop
Adding assets has never been easier, simply drag and drop individual or hundreds of files all at once and watch them quickly populate into your Brandfolder.
Guest Upload
Create a portal for external partners to easily and conveniently upload files to your Brandfolder without having to give them access.
FTP Ingest
With the FTP ingest workflow, quickly ingest large file sizes and quantities of assets from an FTP server directly into Brandfolder. Use smart rules to automate where assets should be placed upon ingestion–like Brandfolders, Collections, and Sections.
Cold Storage
Brandfolder is your single-source-of-truth for digital assets. Even the ones that haven't seen a lot of love recently. Cold storage is cost effective and slower to access, but you still get the benefits of having all your files in one place.
BRANDED LOOK & FEEL
Customize your brand management platform to look like your brand
- Maintain your brand image both internally and externally
- Incorporate your Brandfolder into your website with a vanity URL
- Customize your Brandfolder to match your brand
White Labeling
It’s your Brandfolder; it should look like your brand. Add your logo, custom header and custom header image to tailor the look and feel of your Brandfolder.
Enterprise-Level Branding
Add even more customization to your Brandfolder with Enterprise-Level branding, which allows you to change things like Brandfolder page colors, fonts and more.
Vanity URL
Vanity URLs allow you to control the branded experience of your Brandfolders and Collections further by customizing the URL where they are accessed.
User Management
Manage your users and their permissions in your Organization, Brandfolders and Collections from one portal. Our user management tool allows quick access to User Insights and allows you to track usage and outstanding for each user permission level.
ORGANIZATION & CURATION
Organization that inspires usage
- Inspire usage, enable speedy discovery and streamline workflows across teams with intuitive organization and curation
- Answer fewer email requests from teams and partners looking for your brand assets
- Stop wasting valuable time searching for assets
ORGANIZATION & CURATION
Organization that inspires usage
- Inspire usage, enable speedy discovery and streamline workflows across teams with intuitive organization and curation
- Answer fewer email requests from teams and partners looking for your brand assets
- Stop wasting valuable time searching for assets
Collections
Curate the right assets for specific audiences, both internally and externally, when you organize assets by Collections. With unique user permissions, Collections allow you to select what to show to whom and - with expiration - for how long
Sections
Refine, organize and customize how your content is grouped in your Brandfolder with custom Sections. By default, Sections are organized by logical asset type. Add, remove and edit the Sections to suit your brand management needs.
Labels
Use Labels as an enhanced organization feature that provide a folder-structure peace of mind. Think of Labels like your music playlists – any asset, or assets, can be assigned to a label or multiple labels.
Pinned Searches
Save frequently-used search terms by pinning them for future use within your Brandfolder.
Attachments
Group multiple files together inside a single asset to organize content based on product, campaign or use-case.
Sorting
Quickly sort your assets by date, name, position, and popularity. Set the default sort order for your visitors.
Filtering
Filter by Tags, Custom Fields, Metadata, Orientation, Favorites and more to quickly discover assets for your use case.
Custom & Auto Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import for intuitive discovery when searching. Edit and update Tags to customize asset search.
Controlled Custom Fields
Create fields specific to your company such as product name, type and SKU with Controlled Custom Fields and prioritize your top 5 to be showcased on every asset.
Public & Private Assets
Manage which assets are visible to the public and which are only visible to your internal organization with Asset Availability, Asset Approvals and with privacy settings on Brandfolder's Collections and Share links.
My Boards
Keep track of your frequently favorited and used assets with My Boards. Locate and access all your favorites in one convenient location right from your Profile.
Asset Automation
Set up if/then rules that automatically execute your taxonomy at scale. Add assets to Collections, Sections, or Labels, or add tags and custom fields to assets based on triggers from user input or industry leading AI.
SMART SEARCH & DISCOVERY
Find exactly what you're looking for
- Quickly search across a variety of asset metadata and taxonomy
- Utilize intelligent search tools like filtering and search multiple ways for automatic discovery
- Save common search terms speed up asset location
In-Document Search
Brandfolder’s smart searching tools go beyond search on asset fields, locating words within your document to retrieve relevant in-document keywords.
Pinned Search
Save frequently-used search terms by pinning them for future use within your Brandfolder.
Auto-Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import, to allow for intuitive discovery when searching. Edit and update the tags to customize the categories assets can be searched on.
Fileting
Filter by Tags, Custom Fields, Metadata, Orientation, Favorites and more to quickly discover assets for your use case.
AI Image Recognition
Tag assets on import with artificial intelligence and make searching for images with specific criteria faster than ever.
Automatice Metadata
Metadata is extracted upon ingestion, allowing users to quickly discover assets when searching on metadata fields.
Controlled Custom Field
Pre-populate the key categories for assets with Controlled Custom Fields, ensuring consistent information input fields across assets.
Suggested Searching
Suggested Search automatically recommends popular searches as you type your query into the search field.
Thumbnailing
Asset Thumbnails are automatically added upon upload into a Brandfolder and customizable per asset. Brandfolder generates asset thumbnails on import, transforming an asset library into a visual grid users can rapidly scan.
MANAGEMENT TOOLS
Yous Asset Management Power Tools
- Save time editing with bulk editing tools
- Make informed decisions about assets with tools that give you insights
- Control the types of information necessary for assets and configure metadata and information embedded in assets
ORGANIZATION & CURATION
Organization that inspires usage
- Inspire usage, enable speedy discovery and streamline workflows across teams with intuitive organization and curation
- Answer fewer email requests from teams and partners looking for your brand assets
- Stop wasting valuable time searching for assets
Bulk Tagging
Add and remove tags across multiple assets simultaneously with Bulk Tagging and control which assets return when users search or filter by tags.
Bulk Move
Organize groups of assets using Bulk Move to relocate multiple assets to their logical Section.
Bulk Merge
Bulk Merge combines multiple files into one asset as attachments.
Controlled Custom Fields
Create fields specific to your company such as product name, type and SKU with Controlled Custom Fields and prioritize your top 5 to be showcased on every asset.
Versioning
View each attachment's Version History in a dashboard to track edits, restore a previous version and ensure files are never permanently deleted.
Duplicate Detection
Reduce the occurrence of importing duplicate assets. Brandfolder is powered by AI that detects and alerts users to files with similar attributes.
Bulk Asset Editing
Convert file formats and resize assets in bulk, getting everything you need, exactly how you need it, all at once.
Metadata Conversions
Create rules that automatically convert embedded metadata into Brandfolder tags or custom fields for easier ongoing management (and to power your Rules Engine).
Send-to-Print
Send-to-Print is a customizable feature that enables users to email brand materials to selected printing companies, directly from your Brandfolder or within the asset modal.
CSV Metasheets
Select assets in bulk and export into a CSV and edit within an Excel sheet. Make changes to your asset information–like names, tags, and custom fields–and import back to Brandfolder for efficient and quick batch updating.
Print Contact Sheet
Generate a print-optimized preview page of assets alongside their prioritized custom fields via share links when opening assets in a new tab.
Web-to-Print
Build customer trust through the consistent branding of print materials world-wide with fast, local, on-demand printing straight from Brandfolder.
EDIT & CONVERT
Manipulate files to exact specifications
- Avoid wasting time editing and converting files in third-party software
- Manipulate file size and type on export
- Crop assets to custom or preset sizes, including Facebook, Twitter, Instagram, LinkedIn, or Pinterest settings
- Save time by editing files in bulk
Convert File Formats
No designer needed: convert file formats on export, eliminating the need to open creative software programs.
Resize Attachments
Users can change an asset's pixel dimension during download. Brandfolder locks the aspect ratio, ensuring images that don't skew or distort.
Bulk Asset Editing
Convert file formats and resize assets in bulk, getting everything you need, exactly how you need it, all at once
Advanced Video Editing
Edit video files without a video editor. Transcode, watermark, add closed captioning, and clip videos from inside Brandfolder with the Advanced Video Editor.
Custom Cropping & Preset Sizes
With custom cropping & preset sizes, users can crop assets on their own. Admins can also create controlled presets sizes that their teams frequently use, like website hero images, for example.
WORKFLOW & COLLABORATION
On-brand collaboration across teams
- Utilize process tools to grow your brand within Brandfolder
- Integrate with existing workflows
- Give your network the ability to customize assets while retaining creative control and keep your assets on-brand
Workspace
Elevate content production from undirected chaos by coordinating, providing visibility into, and parallelizing creative and marketing work streams while enabling access to work-in-progress assets.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Smartsheet, Wrike, Workfront, Jira and InMotion Now.
Adobe Creative Suite
Eliminate downloads with Brandfolder's Adobe plugin. Embed assets in Photoshop, Illustrator and InDesign with drag and drop.
Asset Approvals
Select one or more administrators who can approve assets before they become visible to others within the Brandfolder.
Templating
Enable your business to create branded materials with Templating. Upload creative with editable text fields and images, where users input content directly from Brandfolder.
Notification Center
Access and set alerts for access requests, recently added files, asset updates and more.
Custom & Auto Tagging
AI-powered Auto-Tagging automatically adds logical tags to your assets upon import for intuitive discovery when searching. Edit and update Tags to customize asset search.
Comments & Annotations
Add comments on an asset to facilitate collaboration along the review process. Or, pin annotations directly on an asset and notify the appropriate parties to review and address. Numbered pins will be added to the asset with a historical timeline view.
Request Download
Give view-only access of assets to end users, enabling them to initiate a download request flow where approvers, such as Admins, can approve or deny the request.
Portals
Portals are like a customizable homepage for your assets and are the best way for admins to curate specific asset experiences for any use case or stakeholder with just a few clicks.
PRIVACY & SECURITY
Your brand is valuable, we keep it secure
- Brandfolder uses modern encryption methods to both transfer and store your data
- The Brandfolder application and infrastructure are regularly tested for security vulnerabilities
- Access to servers is locked down with best-in-class security and a single gateway host
Everything Stored Securely
The security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and maintain Brandfolder and we've implemented multiple levels of security to protect and backup your files.
SAML & SSO Identity Management
Ensure secure authentication and simplify login. Authorize users to access Brandfolder with a single identity management.
Public & Private Brandfolders and Collections
Control which assets are visible publicly and which assets are visible to specific users within your organization by regulating the privacy level on Brandfolders and Collections.
24/7 Antivirus
Rest assured your assets will never be a vector for attack on your organization or users. 24/7 antivirus continually scans all content stored in Brandfolder.
RIGHTS MANAGEMENT
Control who sees what and when
- Seamlessly manage publish and expiration dates in a user-friendly UI
- Automate the viewability of draft and expired assets in and outside of your DAM
- Get alerted when rights expire so action can be taken immediately
Asset Availability
Set publish and expiration dates for your assets to correspond with campaign and license deadlines. Only currently available assets will be viewable to end users.
Collection Expiration
Set an expiration date on a Collection of assets to make them unavailable after a timeframe designated by you.
Asset Approvals
Select one or more administrators who can approve assets before they become visible to others within the Brandfolder.
Request Access Capabilities
Potential users that require, but don’t yet have, granted access to your Brandfolder can send a request to Brandfolder Owners and Admins.
CREATIVE TOOLS
Bridge the gap between marketers and creatives
- Save time creating assets with creative design tool integrations
- Avoid video editing programs with the advanced video editor built into Brandfolder
- Have clear communication and eliminate multiple iterations with workflow solutions
Adobe Creative Suite
Eliminate downloads with Brandfolder's Adobe plugin. Embed assets in Photoshop, Illustrator and InDesign with drag and drop.
Advanced Video Editing
Edit video files without a video editor. Transcode, watermark, add closed captioning, and clip videos from inside Brandfolder with the Advanced Video Editor.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Jira and InMotion Now.
Templating
Enable your business to create branded materials with Templating. Upload creative with editable text fields and images, where users input content directly from Brandfolder.
EMBEDDING & SHARING
Assets that appear anywhere, while living in one place
- Power your entire e-commerce website with Brandfolder
- Make updates to product imagery in one place instead of contacting every distribution partner
- Embed your Brandfolder or Brandguide on your website to give media outlets and other site visitors the most up-to-date logos, executive bios and product imagery
Share Links
Create a Share Link to distribute assets with authorized or external users in a controlled, visually appealing setting. You can even edit share links to add or remove files after they've been created and set expiration dates to control access further.
Embed a Brandfolder
Embed your Brandfolder directly into your website for a seamless user experience, with access to your authorized assets right from within your site.
Embeddable Assets
Brandfolder is the home for all of your digital assets, but that doesn’t mean it’s the only place your assets appear online. Brandfolder provides embeddable asset links so you can insert assets from your Brandfolder directly into your website.
Smart Asset Embedding
Update the size, file type or attachment shown from your embed link with our CDN, allowing you to embed asset to the exact specifications you need, without having to download the altered file or edit it in a third-party software.
INSIGHTS & ANALYTICS
Measure your brand impact
- Track usage for compliance
- Improve ROI with actionable assets on your brand health and usage
- Ensure the resources spent creating your brand assets are paying off across your distribution channels
Asset Analytics
Drill down to get analytics on an asset level. Quickly view your most active assets and view the analytics, activity and top users for individual assets to gain further insight. Export asset analytics to any BigQuery compatible business intelligence tool.
User Insights
See your top users within each Brandfolder and Collection and see analytics on individual user's activity and the assets they interact with the most.
Brandfolder & Collection Analytics
Monitor and track the performance within your Brandfolders and Collections with Insights. Customize the time-range to track activity over time, see your top performing assets and top users and track all your events in one place.
INTEGRATIONS & PLUGINS
Integrations and plugins for seamless workflow
- Save time creating assets with creative design tool integrations
- Avoid video editing programs with the advanced video editor built into Brandfolder
- Have clear communication and eliminate multiple iterations with workflow solutions
- Give your network the ability to customize assets while retaining creative control and keep your assets on-brand
Open API
EEasily integrate Brandfolder into your existing technologies and applications with our JSON RESTful open API.
Salesforce
Quickly find sell sheets, contracts, sales decks and anything else in your Brandfolder – right from the Salesforce interface and ensure assets are up-to-date, relevant, and accurate.
Adobe Plugin
Quickly search and embed digital assets from Brandfolder within Adobe Illustrator, Photoshop and InDesign. Share Adobe files with others and allow those Brandfolder-embedded links to be synced between users.
Workflow
Execute efficient processes with your team by integrating Brandfolder into expert workflow platforms, such as Smartsheet, Wrike, Workfront, Jira and InMotion Now.
Microsoft Office
Adding assets to your PowerPoints and Word documents just got easier. Access and embed your Brandfolder assets directly from Microsoft PowerPoint and Word.
Other Integrations
Streamline your workflow, connect to cloud storage, or track events and analytics with Brandfolder's many integration partners.
INTEGRATIONS & PLUGINS
Award-winning customer service team
- Get support from Brandfolder’s Customer Success team, continually rated #1 in the digital asset management (DAM) industry
- Custom onboarding and ongoing availability from support staff
- Our development team and Head of Product are available to you for technical and infrastructure questions
- Connect with our team and customer community online or at one of the many events we host around the region
Thoughtful Onboarding
Receive a personalized introduction to Brandfolder including asset curation, best practices and a tailored training from our dedicated and award-winning customer support representatives.
Asset Curation
Benefit from a customized asset curation process to determine the best Brandfolder setup for your brand’s success.
Dedicated Account Manager
Every Brandfolder account is assigned a dedicated account manager to keep you informed of new and existing Brandfolder solutions that will best benefit your brand and help you stay on the cutting edge.
Knowledge Base
Grow your Brandfolder knowledge and get answers and how-to guides in the Knowledge Base.
BRANDFOLDER COMMUNITY
Connect with the Brandfolder Community
- Connect with Brandfolder community members from a vast set of industries to learn, get inspired and blaze trails together
- Collaborate on new ways to grow your brand and better your marketing team.
- Meet in-person at one of Brandfolder's industry and location specific events.